Released: April 7, 2017 Label: Disruptor / Columbia Genre: Future Bass, Pop EDM, Electropop
In 2025, that criticism feels less urgent. Memories...Do Not Open isn't high art. It's a vibe . It’s the soundtrack to a specific type of hurt—the kind you feel when you’re 22, it’s 2 AM, and you’re in the back of an Uber looking out the window at city lights. Does It Hold Up? Yes and no.
The villain of the album. Critics hated this one. It’s frantic, punk-lite, and weirdly paced. But in 2017? It was a chaotic banger. Listening now, it feels like a fever dream. The Criticism (Then vs. Now) In 2017, the reviews were brutal. Pitchfork gave it a 1.5 out of 10. The general consensus was: "Same song, 12 times, with different guest verses."
Lyrically, the album doesn't push boundaries. You’ll hear the word “these days” approximately 47 times. The guest spots (Jhene Aiko, Florida Georgia Line, Emily Warren) often feel like they are singing in a different room than the beat.
The drop in “Young” sounds dated. The rap-sung verses in “Bloodstream” are a product of a very specific 2016-2017 moment. But songs like “Paris” and “Honest” have aged into comfort food. They remind you of a time when EDM was trying to conquer Top 40 radio with sad boy lyrics and huge synthesizers.
The spiritual sequel to “Closer.” It has the same “let’s run away from our problems” energy, but with a slightly darker, more mature synth line. “They told me if you're in Paris / Then you'll always have the weekend.” Perfect for crying in a Zara dressing room.
And... they weren't entirely wrong.