The Value Bridge
For marketing’s art, the master knew, Is not to win—it’s to be true. To build a bridge from them to you, Where every transaction births a new Marketing Management Philip Kotler
Product : Not the thing you make, But hunger stilled or sleep’s ache. Price : A whisper of the worth Of problems solved on this cold earth. The Value Bridge For marketing’s art, the master
Relationship—not prey, but peer. Not conquest, but a frontier clear Where profit grows from service deep, And customers are yours to keep. The Value Bridge For marketing’s art