This It The Strokes | Is

But more importantly, Is This It taught indie rock that it was okay to be cool without trying. It taught us that imperfection is more relatable than perfection. And it taught us that you don't need a concept album about a dystopian future to capture the anxiety of right now.

We live in an era of "maximalism." Podcasts are three hours long. Movies are three hours long. Albums have 20 tracks. Everything is a "universe." Is This It The Strokes

The album was Is This It . The band was The Strokes. And for the last two decades, critics and fans have been asking the same question the title implies: Is this it? Is this all there is? Is this the peak? But more importantly, Is This It taught indie

Is This It is the antidote. It asks: Do you really need more than 36 minutes to say something true? We live in an era of "maximalism

The Strokes answered with a resounding . The Legacy: It Was, In Fact, It Did The Strokes change music? For a brief window in 2001-2003, every band signed to a label had to own a leather jacket and a broken amp. The "The" bands arrived: The Killers, The Bravery, The Libertines.

Is Is This It the best album of the 21st century? Debatable. Is it the most important ? Arguably.

It was deemed too risqué for American chain stores like Walmart. But ironically, that photo captures the album better than the blue dots. The glove is sensual, gritty, anonymous, and slightly dangerous. It’s the feeling of a one-night stand where you don't ask for a name. Here is why the album still matters in 2024.