“Exclusive?” she whispered to Varun as the credits rolled. “No. Honest.” Three months later, Divya launched “The Unfiltered Collective”—a cooperative for influencers to share real income, real struggles, and zero photoshop. Her new tagline: “Less likes. More life.”
Within minutes, #DivyaUnfiltered broke Twitter. Brands panicked. Influencers scrambled to delete old posts. But something else happened too.
By midnight, Divya’s follower count had dropped by 2 million. But for the first time in years, she smiled—a real, crooked, imperfect smile.
Then, Divya Mandal did the unthinkable. She unlocked her real Instagram—not the managed one—and went live simultaneously.
October 26, 2023 – 9:47 PM IST | By Riya Saxena, Digital Insider
“From this moment,” she announced, “every brand deal is cancelled. Every filtered photo is deleted. If you want to follow me, follow this .”